What Makes A Successful Telesales Advisor?

This week I have been asked to define what makes a successful salesperson-as an advertising sales manager of twelve years this was obviously a walk in the park. Not the case. It was actually a little challenging as I’ve never in twelve years had to pin point it.


But I have to pin point it so I can recruit someone with the attributes to become a successful salesperson and I have to pin point it so I can coach a salesperson to develop these traits if they don’t have them already. I can create a culture environment which supports and encourages these behaviours.

This is what I have written so far-if you are a salesperson how many of these do you relate to? Have I missed any?

All feedback welcome

What Makes A Successful Telesales Advisor?

Someone who has the…

  • Desire to source leads and look for new opportunities in the market place by constantly searching through Twitter, Facebook, LinkedIn, competitive media, Google searches, referrals


  • Ability to portfolio sell but to have solid reasoning behind packing products together


  • Knowledge of marketing information available: web traffic, readership figures, survey data, customer testimonials, Google rankings, socio demographic groups, how different social groups use the internet


  • Confidence to ask for big money by series selling across portfolio with marketing information to back up the pitch


  • Ability to sell a creative idea to a client which could be based on a trend, need to raise profile, beat a competitor, time sensitive awareness campaign, brand building exercise, anniversary etc


  • Make high volumes of activity to lead generate-includes emails, social media posts, telephone calls.


  • Understanding of the need to fact find to determine a client’s needs


  • Ability to research if pitching a specific product such as SEO, Online profiles, Social media, niche


  • Target driven mentality with a keen understanding of how the target can be met with preparation, pre book and activity


  • Need to offer excellent customer service by ensuring package sold is delivered, invoiced correctly, proofed and communicated.


  • Understanding of how to sell with a creative solution


  • Desire to learn new skills, selling techniques, customer behaviours


  • Confidence to sell to a client who has said no in the past


  • Ownership of their own clients-sales, queries


  • Attitude of a can-do salesperson who can create opportunities using many different sources.


  • Need to market themselves within the business community by joining networking groups, posting and commenting within LinkedIn, sending mail shots, using Twitter and Facebook. Promotions within print


Thank you for reading-have a great week


Emerging From The Fog

My little girl is three and a half years old tomorrow and I feel like I’m emerging the fog of becoming a Mum for the first time. As she gains more and more independence I find myself not panicking if she goes out of the room without me, not watching her every second of the day and not feeling like I have to control her every more.


My little girl is becoming her own person-and I like it.

Of course I am still saying ‘Be careful’, ‘don’t’, ‘stop’, why?’ and ‘no’ far too many times in a day. Sometimes I irritate myself.

I am teaching my daughter that it’s ok for us all to be together but at the same time to do our own things. I believe everyone should have the freedom to pretty much do what they want to do but of course a lot of the day is spent doing things together too.

Now she occupies herself or helps me I have found the time to properly sort out my home. I don’t mean cleaning or washing-I mean properly sorting. I saw a photo of the house when we moved in when my daughter was about six months old-you could see floors and walls and everything.

My conservatory had floor space! How had it come a toy shop?

I am slowly de-cluttering and reclaiming some space back in the house.

Trouble is with the early years is that all of the toys are so darn big- a mini kitchen (Not mini at all), a balance bike, a pedal bike, a baby with potty’s, prams, cots, a drawing desk, an easel and mounds of soft toys. Yes I did buy it all but I don’t know if I was conscious or whether the Mummy fog was clouding my judgement,

The soft toys-I have to come back to them. Sometimes I think they are breeding. And they do breed-at every calendar moment-Easter…a new bunny, Christmas…a new Santa teddy, birthdays…a birth date teddy…a visit to the zoo…an animal teddy, a visit to fayre….win a blooming teddy.

Of course Summer is coming t’s teddy bears picnic time. We have enough teddies to host a picnic for hundreds. I secretly want to ties the teddies to balloons and set them free.

I want to banish the teddy. Become a teddy free zone. A teddyless society.

And balloons. Why is every occasion a balloon occasion-and who ends up holding them? Me!

When balloons manage to come home (If they survive ‘oops I let it go’) I get a pair of scissors and cut the bottom off so they deflate faster than you can say teddy. In the bin they go and I smile.

I’m not a minimalist by any chalk but I am growing an aversion to teddies and balloons!  

Sorry I went off on a different path then.

Back to emerging from the fog-I’ve realised since I became a Mum that I’m a little bit of a loner. I have lots of friends and know lots of great people but I tend to just do my own thing. I’m a doer and love being inspired to try out new things. I’m always cooking, crafting, gardening, planning days out or researching.

What’s great now is that my little girl can do things with me.

I hope this doesn’t read in a way I don’t mean but I felt for a long while that having little one is really restricting. Of course it’s enjoyable but I found the restriction of having a baby and then a toddler was really tough.

In just a few short years though I now feel that I have a companion in my daughter and I hope she will get the same enjoyment out of the things I love as I do.

If she doesn’t it really won’t matter because we can still be together doing different things.

The fog is clearing and I’m still here as the same person I was-it’s just that there’s now a beautiful little girl by my side.

Thank you for reading


10 Ways to Get Kids to Eat Healthy Food



Want to raise food-smart kids? Here’s how to create a positive eating environment

Creating an environment where your kids can make healthy nutritional choices is one of the most important steps you can take to ensure the health of your child.

By fostering a supportive environment, you and your family can develop a positive relationship with healthy food. You can lead them by your example.

Here are 10 tips for getting children to eat healthy food and form wise nutritional habits, offered by Melinda Sothern, PhD, co-author of Trim Kids and director of the childhood obesity prevention laboratory at Louisiana State University.

1. Avoid placing restrictions on food.

Restricting food increases the risk your child may develop eating disorders such as anorexia or bulimia later in life. It can also have a negative effect on growth and development. Instead of banning foods, talk about all the healthy, nutritional options there…

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